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Derrick Schommer

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Derrick Schommer last won the day on August 24

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About Derrick Schommer

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  • Birthday 04/21/1976

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  1. Derrick Schommer

    Subscribers climb while views languish...beating head on wall lol

    Yep, they do the same style of content. And, it's not the host / personalities in the video because ...well, simple reasoning being if you didn't like the personalities or hosts you'd not subscribe in the first place
  2. For whatever reason, all my scheduled video's seem to now be +0000 UTC time zones. And, when I publish now they all say their going to be published at 11PM (7PM my time). But, last time I uploaded videos (a week or so ago) they were all showing my time. I went to the domincan for the week and now all my videos have strange time zone stuff going on. I don't know if it was because my browser time zone changed for whatever reason (even though the dominican is in the same timezone as New Hampshire) or if there was some stealth update I missed... Anyone else see that? Strange...never seen that before.
  3. I publish every other day or so, the video is uploaded (as private) and once it's done rendering and I get my metadata setup right, I set to scheduled. A few days later it goes live...then it's slapped down as unmonetized. Up until then, it's "green icon" all the way. So, I think that's a long answer way of saying "I do."
  4. For the record, I posted a video last week "The Suffering Bastard" tiki cocktail and was forced to hit monetization as is the "new normal" and it still got demonetized by the bot immediately upon publication. It then sat "pending review" for about 3 days, finally was overturned but by then the video views were already done (as the first three days gets the most views) so I made around $0.84 cents on the video. Of course, if this video ever gets listed in top searches eventually it may make more, but I lost 3x-10x the possible money in the video due to the bot incorrectly demonetizing the video. And that, my friends, is why larger youtubers with millions of views get pissed off :) For me, it's just a few dollars lost.
  5. Derrick Schommer

    "Like, comment and subscribe" - the worst way to end a video

    I am not sure I agree with them... "for my channel." I'm curious to how much data they received on this as my top elements on end screen are almost all playlists because I'm pushing them hard over the last 2 months. I built 2 courses on cocktails and called the playlist "course 1" and "course 2" and both my end elements are those are both in my top 10. However, course 2 falls about 7 entries below course 1, which is either because people are inclined to click on "the basics" (vs. more advanced) or because it appears physically above the other in the end card. Also, I'm inclined to expand on your CTA even harder--if you want people subscribe tell them to do it and tell them before your average watch time has expired, not at the end of the video. If you have an audience retention of 35% and that measures 3.5 minutes of watch time, telling people to subscribe at the end only reaches a potential 10% or less of your audience. Why tell 10% something when you can tell 80%+ something. I try to say the most important things around the 3.2 minute mark if my average time was 3.5 minutes. And, instead, near the end I only do CTA's that I know loyal viewers are going to really resonate with (since those are the ones watching near the end). I don't just use my CTA's, I time them to where I believe they will be most effective.
  6. The idea sucks, it's more work and it is hidden on a separate tab and does not conform to traditional workflows. How about this... they send all youtube partners through a course/certification that approves them to make this a default operation and it won't be default until you take the course and are certified as "understanding." Teach once, use many :-)
  7. Derrick Schommer

    Jörg Sprave's "YouTubers Union": A kneejerk idea.

    Maybe to you, but your analogy has no real relationship to what I said except to be more extreme and harsh. Telling someone that they need to control their own destiny and not blame others for things they don't bother to learn and control has absolutely nothing to do with domestic abuse, there are no corollaries between those two things. I guess, if you want to try to draw some correlation then sure, if Youtube isn't working for you, you should leave and try a different platform like Facebook--that's worked for some people. But, complaining about why youtube isn't paying you enough to make a living isn't going to solve your problem.
  8. Derrick Schommer

    Jörg Sprave's "YouTubers Union": A kneejerk idea.

    They are entirely critical to Youtube's success, that still doesn't mean you should kid yourself. There is one person you can always rely on: yourself. But, at the same time, those that feel they've got more power than they really do are only hurting themselves in the long run. 1. You should always be looking to see what other platforms are out there and if you can gain an edge on it. A small time creator on Youtube may become a big time creator on another service like facebook, vimeo, etc. If you decide "youtube is the place" just because it's bigger and you are a "partner" with them, you're making a huge mistake in opportunity. Many of those 1-million subscriber plus channels get fat and happy and lose their edge and aggressiveness. Those are the channels that will lose hard when things abruptly change (and be the ones complaining the loudest). 2. Youtube can revoke advertising or disrupt your service through a great series of ways, from being marked for clicking your own ads, for claims against you (usually false), advertisers could walk away (adpocolypse) and cause a massive loss of revenue, they could change the algorithm and cause your #1 videos to be #100 overnight, etc. If you don't find a way to control your own destiny there is nobody to blame but yourself. 3. Remember myspace? What if another video service startup that could be launching right now becomes the next youtube over the next 5 years. Maybe they find the sweet spot of catering to creators and advertisers more efficiently (probably learning a lot from Youtubes mis-steps). If youtube loses its strong viewership and becomes #2 in the industry that can impact you as well... who's fault is that? Yours for not being on those other services and being there on day-1. You can't rely on Youtube to make you a success. So sure, it's in youtubes best interest to cater to developers, just like it was in Microsoft's best interest to cater to developers in the 90's and 2000's (which destroy apple's market share and made them the ultimate gaming platform). Just like it was in Apple's best interest to get developers onboarded and making IOS apps faster and more efficient (and more profitable) on the iPhone platform. But, it's those developers/creators that have to understand that they are "free agents" and should have loyalty to where the eyeballs are and be paying attention to the pulse of the industry. Complain and blame less, do more. Funny thing is Apple's had plenty of mis-steps on their developers and can be the difference between a developer making a million a year and $0. STEAM has the same power over its game developers... yet it seems to really be the Youtube creators that think they're special enough to be most important when something doesn't go there own way. It's, in many cases, reality. You need to be on all platforms working the system across a wide range of ideas if you want to build a bankroll. And, sometimes, that means re-inventing yourself as needed.
  9. Derrick Schommer

    Jörg Sprave's "YouTubers Union": A kneejerk idea.

    Well, typically monetization is at a validated account level first, so if there is a single video on that channel and monetization doesn't make sense...when do you decide it's "successful?" Before it's uploaded? After it has x amount of views? I'm sure if youtube said 'after 10k views, your video is successful enough to be monetized' there will be a massive amount of complainers saying how it's unfair. Then, what is the backlash after ISIS uploads a cat video, it goes viral, and their next video is terrorist related? Once that happens we go back doing this knee jerk over-reaction drama once again and Youtube has to respond and re-design a solution for yet another corner case.
  10. Derrick Schommer

    Jörg Sprave's "YouTubers Union": A kneejerk idea.

    Again, I'm not against people wanting to join together, I just don't believe all the demands are realistic. Mainly because my perspective is slightly different than perhaps the average creator. As a software developer that understands how some of these processes start, how bots AI would be designed (and some of the mystery behind it) some of the 'demands' are unrealistic or not well thought through. I don't believe small channels should be treated exactly the same as larger channels. This may be completely untrue in how other unions are formed (freelanced, salary or otherwise) because this is an open non-contract/non-serious opportunity for a bunch of people. Making a cat video that goes viral (or a series of them) or a pile of 'react videos' that get tons of views from someone posting random content, other peoples content by someone just trying to eek out a few dollars because they're bored on a week night shouldn't be in the category as someone working to make a living, has a business strategy and works 40+ hours a week as a creator. And yes, that also means your content shouldn't be categorized with some of that 'loser content', and that should be resolved. However, to assume demonetization is not necessary...I just don't agree with it, because we're now seeing the fallout from it. I don't fully blame youtube for this, but also the mentality and history behind how advertising on other platforms (TV, magazine, radio) have worked in the past. I don't think ad agencies and those producing ads are all thinking in current times and are reaction in the right way--but I do know it hurts everyone when they all decide to opt out or strong handing Youtube/platforms in how they want resolution on the problems. There is a fundamental lack of understanding on these platforms from all sides: youtube is the first to create a video platform on the internet of this scale with such an open-ended creator base, advertisers have to figure out a strategy to utilize all the eyeballs on a platform that's not going away (my children for instance, they're 80% youtube, 10% netflix, 5% hulu, 5% traditional TV) and creators have to learn how to build a business strategy around creation. Just look at the live stream or comments on channels like Video Creators, that are teaching people how to create content on youtube. The severe lack of good questions and the sheer volume of stupid questions (yes, there are such things as a stupid question, because people aren't doing the right research) is just mind boggling. There are far too many up and starting content creators that respect the platform, grasp the concept of a business strategy and rely too heavily on youtube/advertising to try to build that strategy. In todays world, pre-roll ads are not going to make a channel successful. You'll need to understand how to monetize your content through a diversification of solutions (e-commerce, e-books, educational content, patreon, sponsors, pre-roll, all combined together). Today, people think "make stupid videos, get lots of views, print money" and that solution is far from possible today and moving forward. In other words, I'd love for a union to spend less time building a list of demands and more time preparing their union members for "the real world" of content creation on todays platforms.
  11. Derrick Schommer

    Jörg Sprave's "YouTubers Union": A kneejerk idea.

    I'm very confused on your definition of small workforce. Do you define that as every creator? That's not a small "work force" I'm not buying the monetization bots right now, they're not accurate enough to represent this relatively small workforce of thousands of hours of videos. Maybe someday, but they're doing a god awful job right now, I'd not put them in charge of more. I've got videos pending review for 8 months now still awaiting a verdict. And plenty of them where the bots just got it 100% wrong but I can't make a dime on those videos. Having those bots scan more videos seems counter productive.
  12. Derrick Schommer

    Jörg Sprave's "YouTubers Union": A kneejerk idea.

    I guess. Unions were typically designed it improve conditions, wages, hours of work, etc. We are not salaried employees, we're not restricted to hours of work and the service is open to anyone in the world to create an account and start "working." This concept of "monetize everyone" can be argued against in so many ways I don't even see how it's a topic to unionize about. You wanna form a union, go ahead, nothing against that, but trying to petition to make a company do nonsense concepts or ones that are not in the best interest of everyone, I don't get... monetize just those that deserve monetization and control the messaging better, and train the creators, that's the right answer to me. I don't need untrained creators doing stupid things to cause advertisers to run, hide or decide against investing in channels. I'm all for youtube making the right decision here, and that decision isn't to monetize everyone. Bottom Line: Youtube needs to do a better job of onboarding creators and forcing those serious about the business (read: want to enter advertising with youtube) to be properly trained and signed with Youtube. That way, when they break the terms it's completely understood how they were broken and why. But, today, we're given free reign to do what we want and if we break the rules because we didn't properly learn them or read millions of support pages and ToS's then we're out of luck. Proper education solves a lot of this and given creators a responsibility to do the right thing (and hold them accountable to that), not too unlike a real salary'd employee.
  13. Derrick Schommer

    Jörg Sprave's "YouTubers Union": A kneejerk idea.

    I think your definition of partner and mine are quite different then Sure, I'd call anyone that can bring me more traffic to my website a partner if it meant they'd feel special and want to do it more. I also call many of my sponsors for our show our 'partner' and there are plenty of others we've got partnerships with...but when decision are made, that partnership isn't involved. A true partnership has some level of decision making power. A law firm partner for instance, a board member partner for instance. You have no power in the relationship, they can change the rules as they see fit without your consent and, quite frankly, if they didn't like what you were doing they can boot you from the program and the platform. "Evict you" if you will...just like you were renting the space. You can give it whatever name you want, but you're partner in some aspects of the relationship, but that's about it. You could call your tenants in an apartment 'partnered' with you on renting the land and paying the utility bills too...but if they wanna boot your butt out they can. I'm also a youtube partner, but I don't let that term mean more than it really does.
  14. Derrick Schommer

    Jörg Sprave's "YouTubers Union": A kneejerk idea.

    YES, yes it is. Hundreds of thousands of hours of content is uploaded to youtube a day right? 99% of it's crap that won't ever get watched, but those videos are there for the life of the channel (until they are deleted or the world ends). Maybe it's more of a garbage pile, but let's pretend it's not and some of the content might be worth a look. You can literally upload hours of video content a day absolutely free and never have to monetize a single penny of it (as a matter of fact, you can't until you can prove you've got something worth watching). Sure, a few content creators have found some success and because of that, have "built" some of youtube's exposure over the years. But let's stick with your analogy...we're all partners in the building of this apartment. In that case, you've got a handful of hard workers doing some building and a hundred thousand people roaming around the foundation staring at their hands telling people how awesome they are... If it makes you feel better thinking you're a partner, that's great. But, if they have a bad quarter next month you're not responsible, your hands don't get dirty and you don't have a say on how to fix it. What type of partner are you? You're not, you're just renting the space. Just like the value of an apartment and the area around it is based on its clientele, Youtube's value is based on its creators. That doesn't make you a partner, don't kid yourself.
  15. I've been put into some experimental group, it confused the heck out of me for awhile, but apparently every video I upload now has to be monetized manually during upload (or after). Even though my upload defaults are already setup. Why? This support page: https://support.google.com/youtube/answer/7670843?hl=en "We’re experimenting with a new monetization upload flow with a small group of creators. This update asks you to manually monetize each video and confirm that you believe the video meets our advertiser-friendly guidelines. This updated flow is only available in Creator Studio Classic. While creators typically upload many videos that are suitable for a broad set of advertisers, there may be some videos that aren’t appropriate. By reviewing your video against the guidelines each time you upload, you’ll help ensure a healthy monetization ecosystem and give advertisers the confidence to invest in our amazing community of creators." I indeed left them feedback explain how dumb this is... because people don't know how to use monetization appropriately that means more work for me? My suggestion is during "on boarding" (when they reach enough to get monetization) they should have to sign something or at least acknowledge that the understand how monetization works and will use it appropriately...not make more work for me because some people are idiots, lol.
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